Guide to Starting an Alumni Network
Alumni networks are an invaluable resource serving over 270,000 alumni around the world. Their support and devotion play a crucial role in the success of our university’s global community
Introduction
Alumni networks provide a platform for alumni to connect with each other and maintain a lifelong connection to their alma mater. Alumni networks vary in sizes and scope, they are led and managed by alumni volunteers, and are inclusive to all Newcastle University alumni.
What is an alumni network?
Alumni networks (often referred to as societies/chapters/associations) are social and/or professional networking groups led and organised by alumni volunteers, for Newcastle University alumni. They bring together individuals who share a common connection and wish to associate with one another to take part in local and virtual activities and events. They can create opportunities for intellectual, professional, and social networking, and also enable experiences and memories to be shared. Networks can be formed around multiple themes and we typically find that alumni establish a group network around the following areas:
- Location
- Shared interest
- Sport
- Course subject
- Industry
We are aware that each network will have different ambitions and goals and we welcome networks in all shapes and sizes, formal or informal.
You can find a list of existing alumni networks here.
Why create an alumni network?
Alumni networks provide a platform to build professional and social connections with your fellow alumni, bring like-minded individuals together and connect you with your alma mater. As a network leader, you will be able to:
- Develop supportive social and professional networks.
- Create activities that are relevant to your community.
- Inspire future cohorts of Newcastle University students.
- Act as an advocate for your network and provide advice/feedback/support to Newcastle University
What support can alumni networks expect from the University?
We want to support you in making your network as thriving as it can be! We are committed to supporting you by:
- Ensuring all networks have a dedicated point of contact at the University.
- Providing a toolkit which gives advice and support on the running of a network.
- Providing branded Newcastle University assets to support your network activity.
- Providing training to you and your network leaders to ensure you have the tools and knowledge to fulfil your roles.
- Official recognition from Newcastle University for your network and a presence on the university’s website.
- Support communicating with your members and promoting your network’s news, activities, and events.
- Support in sourcing alumni speakers if needed for your activity.
- Ensuring you are the first to know about Newcastle University news and opportunities that are relevant to you.
- Providing demographic information on your target alumni audience if required to help you organise relevant activities.
- Providing access to funding to support network activities.
- Providing use of university venues for network activities.
What is expected from alumni networks?
All alumni networks are encouraged to define your own role and objectives based on the interests of the network members. The Alumni Engagement team will ask you to sign the Alumni Volunteer Agreement and network leaders should adhere to the following guidelines:
- Have at least one network leader who acts as a point of contact between the network and Newcastle University.
- Be willing to make a long-term commitment of 2-3 years to the network.
- Organise a minimum of 2 alumni activities per year.
- Develop and share an annual activity plan with the alumni office.
- Organise an annual meeting between the Network leaders and the Alumni Engagement team to review the year’s work and make plans for the following year.
- Provide support to the University in organising and promoting relevant activities to their members (e.g. NCL in Action and Convocation).
- Operate under the name of Newcastle University (Location/Subject/Interest) Alumni Network and align with the University’s brand guidelines.
- Be inclusive to all Newcastle University alumni.
- Give admin permissions to the Alumni Engagement team for any social media platforms and groups that may be used.
- Be listed as a main contact for the network on Newcastle University’s website
Step 2: Form a team of network leaders
It is important to have a few key members to support the development of the alumni network strategically and operationally. It is advised that at least two or three alumni meet to form an interest group; they will likely become the network leaders.
In addition to being a Newcastle graduate, network leaders should have the following characteristics:
- Enthusiasm and willingness to contribute time.
- Strong bond with the University.
- Ability to motivate and engage others.
- Be willing to make a commitment to the network for a reasonable period of time (we suggest a minimum of 2 years).
Alumni acting alone should seek support from the Alumni Engagement team to identify other alumni who might be willing to join the network leader team or provide support at this stage.
Step 3: Structure of alumni networks
Networks can come in all shapes and sizes; it can vary from one individual organising informal gatherings to networks having a group of network leaders who are responsible for specific areas. A network can be a formal organisation or an informal group. A formal organisation will normally have multiple officers, and perhaps – though not necessarily – a constitution. There is no standard constitution for networks. In some countries, however, there are legal requirements to register a constitution, the form and content of which are decided by the network itself.
Most of our networks are informal and it is a good starting point if you are thinking about starting a new network. It is easy to set up and can be managed by using social media platforms. New networks can start small, events and activities can be scaled up once connections and local interest grows. Our current networks use a mixture of Facebook, LinkedIn and some regional platforms, such as WeChat.
Step 4: Generate wider interest and send communications
The next step involves communicating with other alumni to introduce the idea for an alumni network, to determine interest levels, and to request their support through active membership. The Alumni Engagement team will facilitate communications to the wider audience and support you in identifying interested members to launch the network.
Step 5: Launch the network
A meeting is then usually organised for interested alumni. The meeting could discuss and outline the network’s objectives and structure, allocate roles with the leaders of the network and plan communications and activities for the first year.
Depending on the outcomes of the first meeting, a launch event could be planned either virtually or in person. The Alumni Engagement team can support the promotion of the network and facilitate communications to the targeted alumni. The launch event could focus on social or professional networking, promote the network’s objectives, and gather feedback and ideas for future activities. A social media group could also be considered to connect with group members easily and facilitate future communications. You can also create a generic email address to answer queries, liaise with venues and support your network’s operation.
Step 6: Follow-up meetings and record keeping
It’s important to meet up after the event has happened, especially for newly founded networks. It’s time to analyse feedback and reflect on what went well and what did not.
It’s always good to keep record of the events and meetings, keep photos and feedback from the events to review the group’s performance at the end of the year review and planning meeting.
At every event alumni should be encouraged to complete the update your details form, so we can maintain an accurate database and ensure future communications reach the intended audience, via our website.
Funding
Alumni networks should aim to be self-sustaining and operate events/activities that are either free to run, sponsored, or funded through selling tickets. The university has a small funding pot that alumni networks can apply for, up to £500 is available each year. Networks will need to demonstrate the purpose of the event, potential key outcomes and how the event aligns strategically with the University’s key objectives.
Data
As networks are independent from Newcastle University, we are unable to share alumni data with alumni networks under the General Data Protection Regulation. Details of the University’s Data Protection policy can be found at www.ncl.ac.uk/data.protection. However, we are more than happy to send out invitations and communications to alumni on your behalf. You can also communicate with your members by setting up a social media group such as: Facebook or LinkedIn. Please follow the links below for guidance on how to set up groups on LinkedIn and Facebook.
www.linkedin.com/help/linkedin/answer/ a540824/linkedin-groups-membershipoverview?lang=en
Insurance
Networks are autonomous and independent from Newcastle University. This means that activities, members and officers are not covered by the University’s insurance policy. The University is unable to provide specific advice regarding insurance policies; however, we encourage networks to seek independent advice as to whether insurance would be advisable for the network. We are aware that this may differ region to region.
Risk Assessments
When organising activity, a network will need to ensure that they minimise risk for attendees. This typically means liaising with venues to ensure they have been risk assessed and have the appropriate insurance cover. If you need to undertake your own risk assessment, you can obtain information at www.hse.gov.uk/risk
Information may vary region to region, and we suggest checking with the relevant organisations for your region.
Constitutions
Some networks also have their own formal constitution, which can provide a framework for the network’s operation. This can help clarify the purpose and objectives of the network, set out formal procedures for dealing with issues that may arise and provide a structure to assist in succession planning. For some regions, this can be a lengthy process. For more information, including an example constitution for guidance, please read a guide to creating a constitution.
Volunteering Agreement
Newcastle University asks all alumni volunteers to sign a Volunteering Agreement. This outlines the University’s commitment to our alumni volunteers and what we expect of alumni volunteers when acting in conjunction or on behalf of the University. Any network leader or key contact within the network will be asked to read and sign the volunteer agreement.
Events
Events are a great way to engage with members, both face to face and virtually! It is likely that you are experts as to what your members would like to participate in, but if you need some inspiration, we have compiled a list of suggestions ranging from the very informal to an annual gala dinner. Click here for ideas.
If you would like to raise awareness of your network’s activity, or invite members of the wider alumni community, we are happy to send communications on your behalf and promote your events. All we ask is that you inform us of the event a minimum of 8 weeks in advance.
Events can sometimes take a lot of time and organisation, with lots of small tasks to be completed before the big day. To help we have created a pre-event checklist.
Find out more
For more information or to arrange an informal chat with a member of the team, please contact the NU Alumni Engagement team via email: [email protected]